Question NW781 to the Minister of Communications
06 December 2019 - NW781
Mokoena, Mr L to ask the Minister of Communications
(1)(a)What amount was spent on advertising by (i) her department and (ii) state-owned entities reporting to her in the (aa) 2016-17, (bb) 2017-18 and (cc) 2018-19 financial years; (2) what amount of the total expenditure incurred by (a) her department and (b) state-owned entities reporting to her went to (i) each specified black-owned media company and (ii) outdoor advertising in each specified financial year and (c) on outdoor advertising by her department and state-owned entities reporting to him went to each black-owned media company in each specified financial year? NW1896E
Reply:
I have been advised by the departments and entities as follows:
DEPARTMENT OF TELECOMMUNICATIONS AND POSTAL SERVICES
See the link below 1(a)-(b)
http://pmg-assets.s3-website-eu-west-1.amazonaws.com/RNW781_Table1.pdf
http://pmg-assets.s3-website-eu-west-1.amazonaws.com/RNW781_Table2.pdf
2(a)(ii) N/A. There was no outdoor advertising by the Department.
2(c) N/A. There was no outdoor advertising by the Department.
DEPARTMENT OF COMMUNICATIONS
1 (i) (aa) (bb) and (cc) The amount spent by the Department of Communications is reflected as per the table below.
|
DOC Advertising Spend |
|
|
Financial Year |
Amount |
|
2016/17 |
R 1,229,768.66 |
|
2017/18 |
R 2,943,619.13 |
|
2018/19 |
R 2,059,150.79 |
|
Total |
R 6,232,538.58 |
2 (a) (i) The amount spent by the Department of Communications is reflected in the tables below:
|
Financial Year 2016/17 |
||
|
Supplier |
Order Amount |
Ownership |
|
Infinity Media Networks |
R 958,689.84 |
Black owned |
|
Total |
R 958,689.84 |
- |
|
Financial Year 2017/18 |
||
|
Supplier |
Order Amount |
Ownership |
|
Tiso Blackstar Group |
R 125 377.20 |
Black Owned |
|
Community Radio Stations |
Order Amount |
Ownership |
|
Aganang community radio |
R 36 000.00 |
Black owned |
|
Alfred Nzo community radio |
R 42 000.00 |
Black owned |
|
Barberton community radio |
R 6 000.00 |
Black owned |
|
Cosmo FM |
R 42 000.00 |
Black owned |
|
Eden FM |
R 42 000.00 |
Black owned |
|
Eldo's FM |
R 36 000.00 |
Black owned |
|
Emalahleni FM |
R 36 000.00 |
Black owned |
|
Good News community radio |
R 42 000.00 |
Black owned |
|
Icora FM |
R 42 000.00 |
Black owned |
|
Impact radio |
R 36 000.00 |
Black owned |
|
Inanda FM |
R 42 000.00 |
Black owned |
|
Kanyamazane radio |
R 42 000.00 |
Black owned |
|
Lekoa FM |
R 42 000.00 |
Black owned |
|
Makhado FM |
R 42 000.00 |
Black owned |
|
Mmabatho FM |
R 36 000.00 |
Black owned |
|
Modiri FM |
R 36 000.00 |
Black owned |
|
Mohodi community radio |
R 36 000.00 |
Black owned |
|
Moletsi community radio |
R 6 000.00 |
Black owned |
|
Moretele community radio |
R 6 000.00 |
Black owned |
|
Mosupatsela FM |
R 36 000.00 |
Black owned |
|
Myeza Network |
R 16 000.00 |
Black owned |
|
Nkqubela community radio |
R 36 000.00 |
Black owned |
|
North Coast radio |
R 42 000.00 |
Black owned |
|
Nqubeko community radio |
R 6 000.00 |
Black owned |
|
Pheli FM |
R 36 000.00 |
Black owned |
|
Pongola FM |
R 36 000.00 |
Black owned |
|
Radio 786 |
R 36 000.00 |
Black owned |
|
Radio Gamkaland |
R 6 000.00 |
Black owned |
|
Radio KC |
R 42 000.00 |
Black owned |
|
Radio Mafisa |
R 36 000.00 |
Black owned |
|
Radio Zibonele |
R 36 000.00 |
Black owned |
|
Ratlou FM |
R 36 000.00 |
Black owned |
|
Revival FM |
R 6 000.00 |
Black owned |
|
Rise community radio |
R 42 000.00 |
Black owned |
|
Sedibeng FM |
R 36 000.00 |
Black owned |
|
Siyathuthuka FM |
R 42 000.00 |
Black owned |
|
Sound fusion |
R 6 840.00 |
Black owned |
|
Takalani community radio |
R 36 000.00 |
Black owned |
|
The voice of the Cape |
R 36 000.00 |
Black owned |
|
Tubatse community radio |
R 6 000.00 |
Black owned |
|
Ugu Youth Radio |
R 42 000.00 |
Black owned |
|
Umgungundlovu FM |
R 6 000.00 |
Black owned |
|
Univen radio |
R 42 000.00 |
Black owned |
|
Forte community radio |
R 42 000.00 |
Black owned |
|
Vukani community radio |
R 42 000.00 |
Black owned |
|
Westside FM |
R 6 000.00 |
Black owned |
|
Worcester FM |
R 36 000.00 |
Black owned |
|
Zebediela community radio |
R 42 000.00 |
Black owned |
|
Zululand FM |
R 6 000.00 |
Black owned |
|
Total |
R 1 648 217.20 |
|
Financial Year 2018/19 |
Owneship |
|
|
Supplier |
Order Amount |
|
|
Tiso Blackstar Group |
R 813 141.54 |
Black Owned |
|
Community Radio Stations |
Order Amount |
Ownership |
|
Aganang Community Radio |
R 6 000.00 |
Black owned |
|
Bojanala FM |
R 6 000.00 |
Black owned |
|
Eldo's FM |
R 6 000.00 |
Black owned |
|
Emalahleni FM |
R 6 000.00 |
Black owned |
|
Hlanganani FM |
R 6 000.00 |
Black owned |
|
Icora FM |
R 6 000.00 |
Black owned |
|
Impact radio |
R 6 000.00 |
Black owned |
|
Inanda FM |
R 6 000.00 |
Black owned |
|
Inkonjane FM |
R 6 000.00 |
Black owned |
|
Intokozo FM |
R 6 000.00 |
Black owned |
|
Itheku FM |
R 6 000.00 |
Black owned |
|
Kanyamazane radio |
R 6 000.00 |
Black owned |
|
Makhado FM |
R 6 000.00 |
Black owned |
|
Malamulele Community Radio |
R 6 000.00 |
Black owned |
|
Mkhondo FM |
R 6 000.00 |
Black owned |
|
Mmabatho FM |
R 6 000.00 |
Black owned |
|
Modiri FM |
R 6 000.00 |
Black owned |
|
Mohodi Community Radio |
R 6 000.00 |
Black owned |
|
Moletsi community radio |
R 6 000.00 |
Black owned |
|
Moretele community radio |
R 6 000.00 |
Black owned |
|
Mosupatsela FM |
R 6 000.00 |
Black owned |
|
Motheo FM |
R 6 000.00 |
Black owned |
|
Moutse Community Radio |
R 6 000.00 |
Black owned |
|
Nongoma FM |
R 6 000.00 |
Black owned |
|
North Coast Radio |
R 6 000.00 |
Black owned |
|
Nqubeko Community Radio |
R 6 000.00 |
Black owned |
|
Pheli FM |
R 6 000.00 |
Black owned |
|
Radio 786 |
R 6 000.00 |
Black owned |
|
Radio KC |
R 6 000.00 |
Black owned |
|
Ratlou FM |
R 6 000.00 |
Black owned |
|
Rise community radio |
R 6 000.00 |
Black owned |
|
Sajonisi Youth Radio |
R 6 000.00 |
Black owned |
|
Siyathuthuka FM |
R 6 000.00 |
Black owned |
|
Takalani Community Radio |
R 6 000.00 |
Black owned |
|
Tubatse community radio |
R 6 000.00 |
Black owned |
|
Ugu Youth Radio |
R 6 000.00 |
Black owned |
|
Vibe FM |
R 6 000.00 |
Black owned |
|
Vukani Community Radio |
R 6 000.00 |
Black owned |
|
Total |
R 1 041 141, 54 |
2 (ii) (c) The Department of Communications did not spend any amount herein.
FILMS AND PUBLICATIONS BOARD (FPB)
1 (a) (ii) (aa) (bb) (cc) The amount spent by the FPB is reflected as per the table below.
|
Films and Publications Board Advertising Spend |
|
|
Financial Year |
Amount |
|
2016/17 |
R 517 389.26 |
|
2017/18 |
R 608 513.76 |
|
2018/19 |
R 1 074 158.10 |
|
Total |
R 2 200 061.12 |
2 (b) and The blacked owned media company for the said financial years.
|
FINANCIAL YEAR: 2016/17 |
||
|
Media Platform and Owner |
Ownership Status |
Amount |
|
Pretoria News: Independent Media SA (Pty) Ltd: Newspaper Division |
54.90% White owned |
42 388.20 |
|
Cape Times: Independent Media SA (Pty) Ltd: Newspaper Division |
54.90% White owned |
74 161.06 |
|
The Star: Independent Media SA (Pty) Ltd: Newspaper Division |
54.90% White owned |
101 178.30 |
|
The Mercury: Independent Media SA (Pty) Ltd: Newspaper Division |
54.90% White owned |
59 594.90 |
|
Screen Africa: Sun Circle Publishers t/a Screen Africa |
100% White owned |
108 300.00 |
|
The Loeries: The Loerie Awards Company NPC |
100% White owned |
9 875.00 |
|
Sunday Times: Tiso Blackstar: Newspapers |
53.25% Black owned |
121 888.80 |
|
TOTAL |
|
517 389.26 |
|
FINANCIAL YEAR: 2017/18 |
||
|
Media Platform and Owner |
Ownership Status |
Amount |
|
Screen Africa: Sun Circle Publishers t/a Screen Africa |
100% White owned |
15 960.00 |
|
Callsheet: Film & Event Media |
100% White owned |
28 500.00 |
|
Sunday Times: Tiso Blackstar: Newspapers |
53.25% Black owned |
369 313.83 |
|
Stuff Mag: Stuff Group (Pty) Ltd |
100% White owned |
75 998.67 |
|
GQ Magazine: Independent Media SA (Pty) Ltd |
54.90% White owned |
118 741.26 |
|
TOTAL |
|
608 513.76 |
|
FINANCIAL YEAR: 2018/19 |
||
|
|
|
|
|
Media Platform and Owner |
Ownership Status |
Amount |
|
City Press: Media24: News |
60% White owned |
68 629.00 |
|
Business Day: Tiso Blackstar: Newspapers |
53.25% Black owned |
50 542.50 |
|
Government Handbook: Yes Media |
100% White owned |
74 750.00 |
|
City Press: Media24: News |
60% White owned |
89 239.00 |
|
Daily Sun: Media24: News |
60% White owned |
87 375.00 |
|
Mail and Guardian: M&G Media Limited |
100% White owned |
34 414.10 |
|
Sunday Times: Tiso Blackstar: Newspapers |
53.25% Black owned |
182 655.00 |
|
SABC Radio (Motsweding FM; Mhlobo Wenene FM; 5FM; RSG) |
State Owned Entity |
486 553.50 |
|
TOTAL |
|
1 074 158.10 |
SOUTH AFRICAN BROADCASTING CORPORATION (SABC)
1 (a) (ii) (aa) (bb) and (cc)
|
SOUTH AFRICAN BROADCASTING CORPORATION (SABC) |
|
|
Financial Year |
Amount |
|
2016/17 |
R42, 296,162.00 |
|
2017/18 |
R22, 298,233.00 |
|
2018/19 |
R5, 187,878.00 |
|
Total |
R 69 722 273.00 |
2 (a) Not applicable
2 (b) (i) The SABC’s media buying and advertising were done through a media buying agency “The Media Shop”. The Media Shop was appointed in 2010 through a procurement process. SABC does not negotiate directly with media owners but this is done via the agency “The Media Shop”. The Media Shop is a Level 1 Contributor.
(ii) Outdoor advertising
|
SOUTH AFRICAN BROADCASTING CORPORATION (SABC)/ OUTDOOR ADVERTISING |
|
|
Financial Year |
Amount |
|
2016/17 |
R 29, 179,391.00 |
|
2017/18 |
R 13, 494,927.00 |
|
2018/19 |
R 3, 658,578.00 |
|
Total |
R 46, 332, 896 .00 |
(c) The SABC media buying and advertising were done through a media buying agency “The Media Shop”. The Media Shop was appointed in 2010 through a procurement process. SABC does not negotiate directly with media owners but this is done via “The Media Shop”. The Media Shop is a Level 1 Contributor.
ICASA
1(a) (ii)
|
ICASA Advertising Spend |
|
|
Financial Year |
Amount |
|
2016/17 |
R 122 842.27 |
|
2017/18 |
R 1 737 664. 17 |
|
2018/19 |
R 7 102 589.84 |
|
Total |
R 8 963 096. 28 |
2 (b)(i)
Recruitment advertising 2016-2017 total – R122 842.27
|
Ownership status |
Black-Owned |
Media Platform |
Amount |
|
Jozi Media |
100% Black owned |
Full page colour advert |
R 21 090.00 |
|
Ultimate Recruitment Solutions |
Adverts 4 positions |
R15 398.21 |
|
|
Basadzi Personnel |
Advert: PE |
R 1 228.12 |
|
|
Basadzi Personnel |
Advert: JHB |
R 24 699.54 |
|
|
Ultimate Recruitment Solutions |
Adverts 2 pos – Snr Man Facilities |
R 24 637.13 |
|
|
Basadzi Personnel |
Adverts advert 4 positions |
R 10 982.36 |
|
|
Kone Staffing Solutions |
adverts market analyst |
R 24 806.91 |
|
|
Total |
|
R122 842.27 |
Recruitment advertising 2017-2018 total – R343 798.26
|
Ownership status |
Black-Owned |
Media Platform |
Amount |
|
Basadzi Personnel |
100% Black owned |
CCC Vacancies |
R 77 911.03 |
|
Basadzi Personnel |
Vacancy Adverts |
R 24 931.53 |
|
|
Ayanda Mbanga Communications |
Advert for CEO |
R 25 471.21 |
|
|
Human Communications |
Manager Type Approval Advert |
R 26 845.63 |
|
|
Human Communications |
Technical Officer Eastern Cape |
R 2 190.99 |
|
|
Ayanda Mbanga Communications |
Adverts for Adm Manager |
R 25 474.63 |
|
|
Ayanda Mbanga Communications |
Ayanda Mbanga - Advertisements |
R 25 474.63 |
|
|
Basadzi Personnel |
CCC, ITRC, Applications Develop |
R 106 232.61 |
|
|
Nugen Media |
Placement of adverts |
R 29 266.00 |
|
|
Total |
|
R 343 798.26 |
Recruitment advertising 2018-2019 total – R166 623.72
|
Ownership status |
Black-Owned |
Media Platform |
Amount |
|
Human Communications |
100% Black owned |
Recruitment Advertising |
R 26 691.88 |
|
Basadzi Personnel |
Adverts x2 Sunday times |
R 26 580.73 |
|
|
Basadzi Personnel |
2 x adverts |
R 26 598.09 |
|
|
Kone Staffing Solutions |
Adverts Sunday Times City Press |
R 28 039.39 |
|
|
Human Communications |
Adverts Rf Specialist |
R 28 823.63 |
|
|
Kwanza Communications |
Advert Supervisor procurement |
R 29 890.00 |
|
|
Total |
|
R 166 623.72 |
2. (b) Not Applicable
(ii)Not Applicable
(c) Not Applicable
DTPS ENTITIES
1.(a)(ii)(aa,bb,cc)
|
ENTITY |
2016-17 |
2017/18 |
2018/19 |
|
USAASA |
R48 693.85 |
R1 000.00 |
R4 174.80 |
|
NEMISA |
R96 900.00 |
R50 000.00 |
R57 384.00 |
|
ZADNA |
R3 675 165.00 |
R1 210 485.00 |
R77 611.00 |
|
SITA |
R1 755 277.50 |
R1 316 466.69 |
R3 542 576.98 |
|
BBI |
R199 500.00 |
R22 344.00 |
R56 868.00 |
|
SAPO |
R11 109 283.99 |
R4 179 423.60 |
R7 878 262.52 |
|
SENTECH |
R255 417.00 |
R387 452.37 |
R737 606.06 |
2. (b)(i,ii)
|
ENTITY |
BLACK OWNED MEDIA |
2016/17 |
2017/18 |
2018/19 |
|
USAASA |
- |
- |
- |
- |
|
NEMISA |
- |
- |
- |
- |
|
ZADNA |
Independent Newspaper |
R386 536.61 |
||
|
Pure Brown |
R16 000.00 |
|||
|
Lebone |
R131 314.12 |
|||
|
Eclipse |
R69 563.75 |
|||
|
Pesiyanto Stationery |
R5 700.00 |
- |
||
|
SITA |
Off-the-Wall |
R1 595 000.00 |
||
|
Flash Marketing |
R1 316 466.69 |
R3 542 576.98 |
||
|
BBI |
- |
- |
- |
- |
|
SAPO |
MOD Management Consulting, Polokwane |
R62 888.00 |
||
|
MA Executive CC, Laudium |
R26 803.50 |
|||
|
Morwamphtshe Trading Projects |
R22 701.00 |
|||
|
Sondlo &Knopp Advertising |
R308 829.54 |
|||
|
SENTECH |
Highbury Media |
R127 053.00 |
R80 000.05 |
|
|
Whoodoo Media & Advertising |
R40 589.25 |
|||
|
Times Media Pty Ltd |
R17 784.00 |
R55 723.20 |
(c)
|
ENTITY |
Outdoor Advertising |
2016/17 |
2017/18 |
2018/19 |
|
USAASA |
- |
- |
- |
- |
|
NEMISA |
- |
- |
- |
- |
|
ZADNA |
- |
- |
- |
- |
|
SITA |
Flash Marketing |
- |
R93 000.00 |
- |
|
SABC |
- |
- |
- |
- |
|
BBI |
- |
- |
- |
- |
|
SENTECH |
- |
- |
- |
- |
MS. STELLA NDABENI-ABRAHAMS, MP
MINISTER